Referenced Videos:
Tide:
Nielsen:
To-Do List:
Watch Chapter 7 Lecture Video – Consumer-Driven Marketing Strategy
Read Chapter 7 – Read the seventh chapter in your textbook.
Watch Video Assignment – Watch the short video assignment for chapter seven “Sprout” in this content module.
Complete the Video Quiz Assignment – Complete the five question video quiz “Sprout” which will open today, September 15th, and is due by Monday, September 19th 11:59 PM
By: Martin Krämer
Title: MARK3336 Fall 22 Lecture 8 Customer Value-Driven Marketing Strategy
Sourced From: www.youtube.com/watch?v=q2FvxwRDlAQ
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