The Navigation Report in Google Analytics is often overlooked and under-appreciated. In this video Andy Crestodina from Orbitmedia.com is going to show us how we can draw insights from this report and improve the navigation on our website.
OUTLINE:
00:00 – Intro
00:55 – What is the Navigation Summary Report?
01:40 – Basic Analysis Using This Report
04:25 – When to use Hotjar Instea
05:34 – How to Act on Your Analysis
06:58 – Summary
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By: MeasureSchool
Title: Improve your Website Navigation with Google Analytics feat. Andy Crestodina
Sourced From: www.youtube.com/watch?v=2VQERXWR7tg
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