– So you’ve gone about building yourself a fully optimized landing page. Now what? Next step is promotion. Without proper promotion your product, service, offer or event may not draw the attention it deserves. Watch the episode and get the lowdown on what you need to maximize your conversions.
The good news is you’ve created your first landing page, the bad news is … well … There’s more to be done.
The next step in getting the exposure you want for your campaign, product or service, is to promote your page. To do that, you have two options. The first is advertise your landing page on a paid channel. The second, is to go the unpaid channel route.
There is more good news. You don’t need to decide between paid or unpaid channels because both are effective.
In an earlier lesson you learned that landing pages are the foundation of a successful digital advertising campaign. The next thing to understand , whether you’re selling products or promoting an event, is that the effectiveness, and the ultimate success of your marketing, is dependant on the way you promote your page.
In this episode, Marketing Evangelist Jamarie explains how paid and unpaid methods work and goes over your options when it comes to selecting the best of the promotional channels that drive traffic to your landing page to maximize your conversions. She’ll also give you the insights you need to fully understand how Google AdWords, Yahoo and Bing Network Campaigns and the various Pay-Per-Click , or PPCs, operate.
Instapage is the modern marketers go-to destination to learn how to harness the power of the landing page and build their business. Be sure to check out this, and other, Instapage videos to learn how to put landing pages you create use Instapage’s easy-to-use tools, to work for you. With Instapage you can build complex and compelling landing pages, oftentimes in minutes, that will double, and in many cases triple your conversion rates.
Instapage makes the landing page creation process simple. You don’t need to know code. You don’t need to be a designer. All you need is a desire to grow your business. Visit Instapage.com to find which of our industry specific and budget-friendly plans are best for you and your business.
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By: Instapage
Title: How to Promote Your Landing Pages to Maximize Conversions
Sourced From: www.youtube.com/watch?v=OZZ_73Y5b3Y
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