In this episode, Mary Conquest speaks with Mary Stine, an EHS director, consultant and storytelling expert.
Mary combines her safety experience with her passion for telling stories to help HSE professionals leverage the power of narrative.
She explains why storytelling is so compelling for humans and how this can be harnessed to help organizations improve safety performance.
Mary discusses many elements of storytelling, including neuroscience, structure, timing, knowing your audience, and the key skills you need to create compelling narratives.
She stresses the importance of transparency, self-awareness, proficiency and authenticity when communicating in your workplace – and explains why listening is also key to collaborating with co-workers to improve organizational safety.
You can learn more about Mary’s work with the American Society of Safety Professionals (ASSP) and WISE (Women in Safety Excellence) online at:
Mary Stine on LinkedIn:
Kurt Vonnegut’s 8 tips on how to write a short story:
The books recommended by Mary:
Leadership from the Inside Out: Becoming a Leader for Life by Kevin Cashman:
The Speed of Trust by Stephen M.R. Covey:
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0:00 Intro
02:58 Why is storytelling so compelling for humans
03:58 What neuroscience tell us about storytelling
08:06 The importance of structure in storytelling
13:07 Why should safety professionals care about storytelling?
17:40 Safety management situations best suited to incorporating narrative
25:20 How to tell stories in safety management
28:01 The importance of knowing your audience
29:56 The different types of story structures
32:57 Is there an ideal time or place to use storytelling?
39:27 Storytelling skills that safety professional should develop
41:07 How do you know when you’ve lost your audience?
42:38 How to regain your audience
48:17 The importance of communicating with transparency
50:54 Listening is integral to the safety professional
56:40 The importance of you visual personification as a safety manage
58:08 Don’t let safety management become a 24/7 job
1:02:32 Recommended practical resources for safety professionals
By: Safety Labs by Slice
Title: How Storytelling Can Play a Key Role in Safety Management — Ep.18
Sourced From: www.youtube.com/watch?v=WzlYcKJ6muU
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