Google Analytics Tutorial 2022 – The Complete Google Analytics 4 (GA4) Tutorial For Beginners

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In this Google Analytics tutorial, you will walk through the steps to get up and running with Google Analytics 4 (GA4) which is the new version of Google Analytics. You will learn how to create an account and property, all about the reports, how to create your own custom exploration reports, configuration options, and how to install the GA4 tag using Google Tag Manager. This is the complete Google Analytics tutorial!

JUMP TO A TOPIC IN THIS VIDEO:
0:00 Introduction to what you will learn in this tutorial
1:07 Setting up a new Google Analytics account and property
8:08 How to check if you’re using Universal Analytics or not
9:19 Upgrading from Universal Analytics to Google Analytics 4
11:19 Setting up a data stream in Google Analytics 4
15:14 Overview of the reports in Google Analytics 4
18:43 Home report
19:56 Reports Snapshot report
21:24 Realtime report
24:14 Acquisition reports
27:55 Engagement reports
30:11 Monetization reports
31:56 Retention report
32:49 Demographics reports
34:32 Technology reports
36:34 Exploration reports
38:29 Examples of Exploration reports in Google Analytics 4
45:33 Advertising reports (for attribution)
48:29 Configuration options in Google Analytics 4
50:47 Enabling events as conversions in Google Analytics 4
51:29 Setting up conversions for specific pages
55:39 Audiences in Google Analytics 4
56:41 Custom definitions in Google Analytics 4
57:18 DebugView in Google Analytics 4
57:34 Administration options (the ‘Admin’ area)
59:21 Adding GA4 to your website using Google Tag Manager
1:00:01 Conclusion

YOUR EXTRA RESOURCES:
○ Google Marketing Platform –
○ Access Google’s demo account – 
○ Google Analytics Glossary – 
○ Complete guide to events in Google Analytics 4 –
○ Regular Expressions cheat sheet – 
○ Google Tag Manager tutorials – 

GA4 COURSES:
○ GA4 Mini-Course (paid) – 
○ GA4 Complete Course (paid) – 
○ Analytics Essentials Course (free) – 

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By: Loves Data
Title: Google Analytics Tutorial 2022 – The Complete Google Analytics 4 (GA4) Tutorial For Beginners
Sourced From: www.youtube.com/watch?v=Xzvn_kBmIRw

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