Do You Even Need Content Pillars in Your Video Strategy? | Back to Basics

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Today’s video is a deep dive into content pillars! Stick around to learn what content pillars are, why you need them for your video strategy, common mistakes I see with content pillars, and how you can create your own content pillars step by step.

This is part of a brand new content series coming to The Shine Online podcast for the entire month of May called Back to Basics – where I’ll be simplifying the video marketing concepts that help you grow your community, business, and impact.

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🎧 Listen to the podcast version of this episode HERE:

#VideoMarketing #SocialMediaStrategy #OnlineBusiness

TIMESTAMPS:
0:00 Intro
1:26 What are content pillars and why do you need them?
1:46 Benefits of content pillars
3:05 Content pillar mistakes
6:55 How to create content pillars
8:05 Content pillar strategy example
10:01 How to use content pillars
11:15 Learn more about content pillars here

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Hi there!👋🏽 I’m Natasha, a social media manager turned video marketing coach, educator, speaker, podcaster, and creator – helping small businesses SHINE on video. If you’re looking to learn how to authentically grow on social media using video, all while simplifying your video content strategy, then you’re in the right place! Make sure to subscribe for actionable video marketing and business tips.

By: Shine With Natasha
Title: Do You Even Need Content Pillars in Your Video Strategy? | Back to Basics
Sourced From: www.youtube.com/watch?v=LQ5–yr64o0

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