Google Analytics 4 (GA4) being probably the most widely use web analytics platform today, allows companies to really take in the data to understand their users behavior. And by hosting Google Analytics 4 data in Google BigQuery, we can expand the analytics capability into more areas to help grow businesses.
In this tutorial, I will demonstrate how to connect to Google Analytics 4 in Google BigQuery with just a few easy steps.
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By: Jie Jenn
Title: Connect To Google Analytics 4 (GA4) In Google BigQuery
Sourced From: www.youtube.com/watch?v=Eyi33QPQNAk
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