My favorite Google Analytics report

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Is there too much data in your GA account? At first Google Analytics can get quite overwhelming when trying to find insights. My work always starts at the same place….

In this video, I present to you my favorite Google Analytics report of all time and why I think this is the best starting point for my analysis.

OUTLINE:
0:00 – Introduction
1:17 – The Source/Medium Report
1:55 – What is The Source / Medium Report?
2:33 – Why is This Report Valuable?
2:35 – Dimension – Source / Medium
3:05 – Metrics – Analyzing Your Data
6:30 – Dig Deeper into Your Data
7:03 – Segmentation
7:08 – Visualizations

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By: MeasureSchool
Title: My favorite Google Analytics report
Sourced From: www.youtube.com/watch?v=FFd7EP-Er1s

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