Content marketing involves creating and sharing online material, such as blog posts, eBooks or brochures, videos, social media posts and podcasts. This type of content is intended to boost interest in the brand or business rather than promoting them directly.
I have researched several adventure travel companies’ websites and selected three with the best content marketing strategies to highlight how content marketing can be utilised in the travel industry.
By: Digital Marketing Blogger
Title: Content Marketing Strategies in the Travel Industry
Sourced From: www.youtube.com/watch?v=LU1E7ylNidI
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